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Below is a great mtion graphics piece I came across online. It shows the importance of attention to detail. For example, the word 'dog' in the piece has a flicking tail on the end of the leter. It is things like this that make the piece so clever and entertaining. The journey through space as well is seamless; it flows and makes sense to the audience. There is also great focus on textures which are all of high quality and relevant ot the piece.